In this inspiring, long-form conversation, Sseko Designs founder and social entrepreneur Liz Forkin Bohannon tells the story of how her fair-trade, by-women-for-women lifestyle brand literally began on the back of a motorcycle in Uganda.
She also discusses her book Beginner’s Pluck: Build Your Life of Purpose and Impact Now, why she believes leaders need to “channel their inner beginner,” and how gender inequality is just as damaging to men as it is to women.
And she dives into the philosophies that have built Sseko into what it is today: That every human deserves to be treated with respect and dignity, and that how we spend our money matters. “As consumers, every dollar we spend is a vote for how we're saying, this is how we want the world to work,” she says.
A former journalist, Liz is passionate about conscious consumerism, social justice, creative leadership, gender equity, risk-taking, and empowering women. She believes deeply that business is a powerful platform for social change and that girls are our future.
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